Sex Toys Business Australia – Maximize Your Growth Now

Sex Toys Business Australia

It’s the things we whisper about to our closest friends – the Sex Toys Business Australia.  Or we make jokes about at parties – the use of a sex toy.  The big black dildo joke, or the one about your boss who could only have a relationship with a sex doll.

But the fact of the matter is adult toys in some form or another are just about in every adults home.  But who would have thought about sex toys Australia?

The Business of Sex Toys In Australia

Well guess what, the Ozzies down under are getting into the swing of things.  We are producing a number of top selling intimate objects for adult with a variety of genres.  These include hand-held thrusting machine from Mia Maxx. Artisan hand-made silicone dildos from Downunder Toys.  All natural aphrodisiacs and sex oils from Wildfire, and much more.

It seems us sexed up Aussies just cannot get enough of products that are going to ignite their bedrooms.

Mia Maxx

Mia Maxx believe it or not is the creation of Bruno Rossi, a successful hairdresser.   Somehow, whilst holding a hair dryer envisioned a sex toy that could be similarly held.  Over many years of exhaustive trial and error he finally came up with the first version of Mia Maxx.  It is a hand-held thrusting sex machine.  As opposed to many machines of the past this was portable, easily held but had the robust power of the big toys.

From hairdresser to sex toy entrepreneur, this Australian businessman has plans for Version 2.  It will  be created featuring a quieter, yet as powerful tool for sexual pleasure.

Downunder Toys

Downunder Toys started in Melbourne with JD Ryan’s vision 20 years ago.  She had visited and purchased adult toys from various vendors in her local city and was to put simply, nonplussed with the quality and feel.

Realistic dildos did not feel at all real.  Many of the products available in the 1990’s were questionable, as to safety and materials used.  Leaving a secure government position, she took a redundancy pay out and opened a boutique for ladies.  Stocking and selling only body safe objects to use as sex aids.

She began engineering and creating a variety of ergonomic, body safe silicone sex toys.  She had an abundance of ‘testers’ were more than willing to give feedback on he products.

Eventually she began to ‘mass produce’ these toys – manufactured in Melbourne Australia.  There she had complete control over the production, from mould to finished product, ensuring quality control from go to whoa.

Wildfire Essentials

Wildfire Essential Oils was founded by Leeanne Ivory who is a ‘natural medicines’ specialist who wished to use her knowledge to create products that would bring passion to relationships.  The aphrodisiacs and essential oils help bring people closer together.  Enhancing enjoyment through their journey of  love and life.

These oils proved so popular that interest was sparked overseas, and they are now available in many overseas Countries.  All her products are Australian made, using local ingredients.

1000 Adult Shops In Australia

There are over 1000 sex shops in Australia, plus a multitude of Australian Adult Stores online, so there is no question that sex sells in Australasia.  People are prepared to spend money on their sex lives as it simply is pleasure and fun.  One shop owner stated,

‘This is the only business I know of where the husband will take his wife and encourage her to spend more.’

There are many manufacturers producing adult products and some online stores boast over 10,000 unique products.

Sex Toys Business Australia

From these three successful adult industry business people it can be seen that the business of sex toys is thriving in Australia.  There may soon be many more product lines that are produced from our Australian friends.

Tips to Save Money on Buying Sex Toys

Sex Toys to Pump Your Sex life

Using sex toys is not new, and manufacturers have come a long way to ensure that they are safe and easy to use for everyone. Sex toys increase sexual satisfaction, improve the quality of masturbation and orgasms.

They are great for sexual exploration; they teach you new ways of experiencing pleasure. However, you don’t have to spend a lot on sex toys to experience these good things.

How Can You Save Money on Sex Toys? 

A sex toy can transform your sex life, but sometimes you might find it expensive to purchase the devices you want. However, you don’t have to give up or spend so much; here is how you can save money and still get your favorite sex toy.

Look for Discounts

A 20% or 5% discount can help you save money when buying a device to pump sex. You might find a few outdated discount codes, but some will work. Although it might seem as if you only save a few bucks, a dollar here and there makes a difference.

You don’t have to use all your small payday loans on these devices. Look for discount codes the next time you purchase adult toys.

Avoid Impulse Buying

You might be tempted to buy everything that looks appealing to you, especially when you want to know how to pump up your sex drive. It is necessary to have a budget, stick to it; know what you want, and get it based on your financial ability.

Don’t rush, especially when you don’t know what to buy. Wait a few days or weeks and decide what you need.

Buy During a Sale

How do you increase your sex drive while on a budget?

You don’t have to buy a device right away. You should be patient and wait for a sale. It helps you to save money because you don’t have to pay the full price. You can also buy more devices at an affordable price.

This is the right time to buy a gift for your partner. It will bring a smile to his face, and he doesn’t have to know its cost. The sales period allows you to choose between varieties of items that are not available all year round.

Don’t Focus on Size

Bigger doesn’t mean better, even if you’re looking for how to increase your sex drive. Although a large dildo might tempt you, it does not mean that it’s suitable for you.

Bigger-sized toys might not always please you, but they can hurt you.

Smaller ones are suitable for beginners and are usually affordable.

You can talk to store consultants and get the best-performing toy at an affordable price.

Buy During Holidays

Holidays are the ideal times to learn how to raise your sex drive. They are also the best times to buy stuff. Waiting to purchase during particular holidays can help save money.

During holidays, most sellers offer lower prices.

If you’re into pump toys, you need to ask what does it mean to pump during sex?

This will help you choose the right toys.

Buying a sex toy can be exciting, but you need to save money when you are on a tight budget. You don’t have to compromise on quality, you only need patience and wisdom.

How do you save money when purchasing sex toys?

Please share with us…..

Want to have better sex? Start using sex toys

If you’ve been in a relationship for a long time, it’s normal to notice a sexual plateau after a while so using sex toys may help. The intensity that existed at the beginning of the relationship can sometimes find itself replaced by the mundanity of everyday life.

Jobs, bills and responsibilities are not exactly the most potent aphrodisiacs. If you’re looking to have better sex, you might want to try sex toys to reinvigorate both the relationship and your sex life.

Why sex toys can lead to better sex?

One thing that many couples struggle with is maintaining a sense of spontaneity and creativity when it comes to their intimacy. You swap the bed for the living room sofa, you swap Saturday night for Wednesday morning  Try it in every possible position imaginable until you’ve both got cramps – but after a while, the list of possibilities shrink.

The thrill of changing things up becomes a chore.

The great thing about bringing sex toys into the bedroom is that the possibilities for variety are endless, and sex toys do more than simply

“change things up.”

When used correctly, sex toys can enhance the positions that you already love, deliver intense, powerful orgasms for both partners, deepen your emotional connection and relieve any pressure around your intimate life. You don’t need to radically change your sex life.  Try a new position every day for your sex life to be satisfying or interesting – just buy a sex toy!

Why use sex toys for better sex?

In order to use sex toys optimally in your relationship, you first need to diagnose if there are any problems getting in the way of a satisfying sex life.

Does one partner struggle to orgasm?

Does one partner feel insecure in certain positions?

Is there a lack of intensity, leading to mechanical, boring intimacy?

Whatever the problem is, there are thousands of sex toys to help you fix it. If there are no problems and you just want to add a bit of spice to your relationship and have better sex, sex toys are still a great addition to the bedroom!

If one partner struggles to orgasm

There are many external factors which can lead to a decreased libido, or a difficulty to orgasm. Even the simple female anatomy can prevent orgasm: the vagina is not filled with pleasure nerves in the same way a penis, or the clitoris is.

If one partner struggles to orgasm, sex toys can be introduced into the bedroom.  Let the partner take control of their own pleasure.  Take the pressure off during intimacy and enjoy more fulfilling, better sex.

If one partner has issues with body confidence

Feeling insecure about your body can often be a one-way ticket to bad sex. If that’s the case for either you or your partner, some sex toys and accessories can help with building confidence.

Whilst things such as lingerie can help you or your partner feel more body-confident.  Items such as blindfolds can allow the insecure partner to take control and feel less self-conscious in the bedroom.

Realizing that touch and sensation are just as important as the visual will hopefully decrease any body complexes, leading to better sex for both of you.

Up the intensity

Why do sex toys lead to better sex?

Put simply, they can add a dimension that wouldn’t exist otherwise: toys such as BDSM accessories can add the thrill of power play, whilst toys designed for G-spot or P-spot stimulation can enhance sensations for both partners and lead to more satisfying, fulfilling intimacy, both on a physical and emotional level.

Best sex toys for couples

So, what are the best sex toys for couples?

Whilst there are many couple-specific toys such as sex slings and strap-ons.  Incorporate most types of sex toys into the bedroom to enhance the sexual experience according to your particular needs and desires:

BDSM kits

If you’re new to sex toys and BDSM, you can use a beginner-friendly BDSM kits with your partner.  Spice up your relationship and introduce a bit of power play in the bedroom. Items such as blindfolds, ball gags and restraints are great for intensifying a sex life which has become too routine or predictable.

Hands-free clitoral vibrators

Ideal for use during penetrative sex, hands-free clitoral vibrators are great for upping the intensity.  Delivering intense, blended orgasms during sex. If one partner has a clitoris, simply attach the hands free vibrator before penetration and watch your partner (or yourself) go wild!

Sex slings and swings

If you really want to take your sex life to the next level, a sex sling or sex swing can help you and your partne.  Get freaky in all kinds of creative positions! If a sex sling is too advanced for you, you can always go for a position-enhancing sex wedge or sex chair.

Prostate massagers and male sex toys

If you have a penis and you want to up the intensity of your sensations during intimacy, prostate massagers can be used to give oral sex an upgrade! Insert the prostate massager whilst your partner stimulates your penis at the same time.  You’ll enjoy some of the most intense orgasms you’ve ever had!

Butt plugs and anal play

If you’re into a bit of backdoor fun, why not enhance the experience with some sex toys?

The great thing about anal sex toys is that they’re open to everyone no matter your gender or sexulaity:.  If you have a butt, you can enjoy some fun butt play!

Anal sex toys such as butt plugs can be inserted before or during sex, or even on their own for some fun foreplay!

If you want to take your anal play to the next level, you can also try out pegging.  Pegging is super intimate and great for power-play in romantic relationships.

Verdict?

If you want to have better sex, it takes more than simply changing positions or increasing your intimate time together. Great sex is born from variety, and sex toys can provide that variety.  Without forcing you to constantly change up the positions you love or switch up the type of intimate play that you enjoy.

Australian Sex Toy Facts

Today we explore Australian Sex Toy Facts, focusing on Adult Smart’s impact in the industry. We’ll dive into their sales numbers, customer return rates, and what makes them a trusted brand. Learn how this Australian company shapes the adult toy market and continues to meet the needs of its customers.

In recent research conducted by Purposit (A Child Gifting App For Parents) it revealed that parents of the nuclear family (2 parents – 2.4 children) on average spend $1000 a month on non-necessary items – mainly being children’s toys.  So it brings to question how much and what do those same parents spend on sex toys for themselves.

Adult Smart Provides Insight Into What Sex Toys Aussies Are Buying

So some extensive analysis from the data bases of one of Australia’s largest online sex toy retailer adultsmart reveal a few facts and figures indicating what the most popular sex toys being purchased were, where they were purchased and the biggest spends.  So on a per capita basis (per 1000) state by state for the year of 2017 the *#biggest consumers of sex toys in Australia believe it or not is

WINNER IS – TASMANIA with 4.1 persons (per 1000) purchasing sex toys.

Thereafter in order were Queensland, New South Wales, Australian Capital Territory, Victoria, Adelaide, South Australia, Northern Territory* and Western Australia*.

Overall The Cock Ring Is A Best Seller

These are interesting stats but when broken up further statistics as to the best-selling sex toy online it comes down to the humble cock ring.  Across all states this was the most sought after item used to enhance the residents down under intimate lives.  State by state these were the top three adult products purchased online –

NEW SOUTH WALES

1. Cock Rings
2. Lubricants
3. Dildo

QUEENSLAND

1. Cock Rings
2. Strap On
3. Lubricants

TASMANIA

1. Cock Rings
2. Vibrators
3. Dildo

VICTORIA

1. Cock Rings
2. Lubricants
3. Anal Toys

SOUTH AUSTRALIA

1. Cock Rings
2. Lingerie
3. Lubricants

WESTERN AUSTRALIA

1. Cock Rings
2. Strap On
3. Dildo

NORTHERN TERRITORIES

1. Cock Rings
2. Masturbators
3. Vibrators

AUSTRALIAN CAPITAL TERRITORY

1. Cock Rings
2. Vibrators
3. Masturbators

Breaking up the most popular days of the year to purchase sex toys were –

1. Australia Day
2. Valentine’s Day
3. Father’s Day

Sex Toys Are Purchased In Bulk During Special Days

These facts give an insight into the sex lives of the patriotic Ozzie’s and what sex aids they wish to include in their bedroom fun.  However it does not answer the question of how much do people spend?  *#Bearing in mind that these statistics are only gathered from one online sex toy store and they only reflect a small portion of the adult toy sales made online here are the average spend per customer per sale for sex toys state by state –

1. NEW SOUTH WALES    –          $87.18
2. TASMANIA                         –           $86.91
3. QUEENSLAND                  –           $84.56
4. NORTHERN TERRITORIES –    $78.14
5. WESTERN AUSTRALIA –           $77.85
6. SOUTH AUSTRALIA –                  $74.23
7. ACT      –                                                $69.86

Did You Know Over 30% Of Adult Customers Return?

Adultsmart boasts a return customer rate of over 30%, highlighting strong customer loyalty. This impressive figure reflects their trusted products and excellent service. Customers consistently choose Adultsmart for their adult toy needs.

These days there is no stigma attached to buying, owning or using pleasure objects is accepted in most walks of life.  According to a study conducted by Arizona University more than 90% of men have used a sex toy on themselves or their partner and over 80% of women own a vibrator.  A recent survey on women’s vibrator use found –

• 17% were under 20 years of age when they initially attempted a vibrator, or sexual toy
• 50% were in their 20s
• 22% to 27% were in their 30s
• 11% were 40 and more

*Adultsmart ships from Sydney and items are generally received within one to three business days and this may have had some impact on purchases from Northern Territories and Western Australia where postal service take four –ten business days.

Final Words:

Adultsmart’s data reveals the fascinating trends of Australia’s sex toy market. From cock rings to lubricants, Aussies know what they like. Tasmania leads the way in purchases per capita, with cock rings topping sales across all states. Additionally, a strong return customer rate of over 30% proves Adultsmart’s success in meeting customer needs.

While spending habits vary by state, there’s no denying the increasing openness towards adult toys. Adultsmart continues to shape the industry with fast shipping and trusted products, reflecting evolving attitudes in Australian society toward sexual wellness and pleasure.

Want To Learn More About Sex Toys In Australia?

• Are sex toys legal in Australia?

  Yes, sex toys are legal in Australia and can be purchased online or in adult stores.

• What materials are most sex toys made from?

  Most sex toys are made from silicone, rubber, plastic, or metal, ensuring safety and comfort.

• How can I ensure my sex toy is body-safe?

  Look for products made from medical-grade silicone, ABS plastic, or other non-porous, hypoallergenic materials.

• Do Australian sex toy stores offer discreet shipping?

  Yes, most Australian retailers provide discreet packaging to protect your privacy.

• What types of sex toys are most popular in Australia?

  Vibrators, dildos, and couples’ toys are among the most popular sex toys in Australia.

• Are Australian sex toys regulated for safety?

  Yes, reputable companies follow regulations to ensure their products meet health and safety standards.

• Can I buy sex toys from Australian online retailers?

  Yes, many Australian online retailers sell a wide range of sex toys with fast, discreet shipping.

• How do I clean my sex toys?

  Use warm water and mild soap, or a designated toy cleaner, to properly clean your toys after each use.

• Do Australian sex shops cater to all genders?

  Yes, Australian adult shops typically offer a diverse selection of products for all genders and orientations.

• Are there eco-friendly sex toys available in Australia?

  Yes, several Australian retailers offer eco-friendly and sustainable sex toys made from body-safe, non-toxic materials.

• What should I consider before buying my first sex toy?

  Consider your comfort level, toy material, and features like vibration patterns or waterproof designs.

• Can sex toys be used by couples?

  Yes, many toys are specifically designed to enhance intimacy for couples during play.

• Is there a return policy for sex toys in Australia?

  Most retailers don’t accept returns for hygiene reasons, but they may offer replacements for defective products.

• Are Australian sex toys safe for sensitive skin?

  Most body-safe materials like silicone are hypoallergenic and safe for sensitive skin.

• How can I find a reputable sex toy retailer in Australia?

  Look for well-established stores with good customer reviews and a focus on body-safe, high-quality products, such as Adult Smart.

You don’t have to change your entire sex life to have better sex: just upgrade it with the help of some sex toys!

Are Adult Purchases Visible on Bank Statements in Australia?

Shopping for adult products raises understandable privacy concerns for many Australians. Whether you share a bank account with a partner, have nosy family members, or simply value your financial privacy, knowing what appears on your statement matters. The good news is that the adult retail industry has long prioritised customer discretion. Consequently, most established stores use neutral billing names that reveal nothing about your purchase. However, not every retailer follows this practice, so understanding how billing descriptors work helps you shop with confidence. This guide explains exactly what shows up on Australian bank statements after adult purchases and how to ensure your shopping remains private.

What Actually Appears on Your Bank Statement

Australian banks display limited information about each transaction on your statement. You will see the merchant name, transaction date, and purchase amount. Additionally, you might notice location details or a reference number depending on your bank. What you will never see is an itemised list of products purchased. Therefore, even if someone reviews your statement closely, they cannot determine what specific items you bought from any retailer.

The merchant name that appears comes from something called a billing descriptor. This is a short text string that businesses choose when setting up their payment processing. Typically, descriptors contain between five and twenty-five characters. Some businesses use their trading name while others opt for a parent company name or completely neutral identifier. As a result, what appears on your statement depends entirely on what the merchant has configured with their payment processor.

Many Australians worry that adult stores will appear obviously on their statements. However, this concern is largely outdated for reputable retailers. The adult industry recognised privacy concerns decades ago and adapted accordingly. Most established adult stores now prioritise discreet shopping experiences from browsing through to billing.

How Discreet Billing Works in Australia

Discreet billing means the charge on your statement uses a neutral business name rather than revealing the adult store. When merchants set up payment processing, they register a billing descriptor with their payment provider. Furthermore, both Visa and Mastercard explicitly allow discreet billing as long as it remains truthful and customers can still identify the charge. This practice protects customer privacy while maintaining transaction transparency for banking purposes.

Australian adult retailers commonly use parent company names, initials, or generic trading names as their descriptors. Here are some real examples of how charges might appear:

• Adultsmart appears as “RMV Management” on statements
• Lovehoney shows as “LH Trading” for Australian customers
• Other stores use names like “Online Retail,” “Gift Shop,” or “E-Commerce Services”
• Some retailers simply use initials followed by “Trading” or “Pty Ltd”

These neutral descriptors look identical to any other online purchase. Someone glancing at your statement would have no reason to investigate further. Moreover, even searching these business names online often returns minimal information that does not reveal the actual store. This layered approach to privacy has become industry standard for reputable adult retailers throughout Australia.

Alternative Payment Methods for Extra Privacy

Beyond relying on discreet billing, you can add extra privacy layers through your payment method choice. Digital wallets like PayPal or Google Pay display their own name on statements rather than the underlying retailer. Consequently, your bank sees only “PayPal” or “Google Pay” followed by a reference number. This completely masks where you actually spent money and works well for anyone wanting maximum discretion.

After thirty-five years in this industry, I have seen privacy concerns evolve dramatically. Back when I started, customers paid cash at physical stores specifically to avoid paper trails. Now the technology actually works in your favour. I always tell worried customers that buying online with PayPal or a prepaid card gives you more privacy than any other purchase method. Your local hardware store probably puts more identifying information on your statement than a good adult retailer does.

Prepaid Visa or Mastercard gift cards offer another excellent option for complete anonymity. You can purchase these cards with cash from supermarkets or newsagents. Then use them for online adult purchases without any connection to your primary bank account. Direct bank transfers also work well since they show only the account name you are paying, which again will be a neutral business name for reputable retailers.

How to Verify a Store’s Billing Policy Before Buying

Before making your first purchase from any adult retailer, take a moment to verify their billing practices. Most reputable stores clearly state their billing descriptor name in their FAQ or privacy policy sections. Look for terms like “discreet billing,” “privacy policy,” or “what appears on your statement.” This information is usually easy to find because good retailers understand customers want this reassurance before purchasing.

If you cannot find billing information on the website, contact customer service directly. A legitimate store will happily tell you exactly what name appears on statements. Additionally, be wary of any retailer reluctant to answer this question or one that uses their obvious adult store name for billing. This is a red flag suggesting they may not prioritise customer privacy. Checking online shopping safety guidelines can also help you identify trustworthy retailers versus potential scams.

Reading customer reviews provides another verification method. Past buyers often mention billing experiences in their feedback. Furthermore, established stores with years of positive reviews have reputations to protect. They understand that one customer complaint about obvious billing could damage their business significantly. Following smart online shopping practices ensures both your privacy and security when purchasing adult products.

Frequently Asked Questions

Will my bank know I bought adult products?

Your bank sees only the merchant descriptor name and purchase amount. They cannot see what items you purchased from any retailer. Banks process millions of transactions daily without investigating individual purchases. As long as transactions appear legitimate, your bank has no interest in or ability to determine what you bought.

Can my partner see what I bought if we share accounts?

Your partner can see the merchant name and amount on shared account statements. However, if the retailer uses discreet billing, they will only see a neutral business name. They cannot see individual items purchased. For extra privacy, consider using PayPal or a prepaid card for purchases.

Do all adult stores use discreet billing in Australia?

Most reputable Australian adult retailers use discreet billing, but not all do. Always check the store’s FAQ or privacy policy before purchasing. Established stores typically advertise their discreet billing practices prominently because they understand customer concerns. Newer or less professional retailers may not offer this protection.

What should I do if an obvious charge appears on my statement?

Contact the retailer first to understand why their actual name appeared. Sometimes technical issues cause descriptor problems. If this concerns you, consider disputing with your bank as an unrecognised charge. For future purchases, choose retailers with confirmed discreet billing practices or use alternative payment methods.

Does using Afterpay or Zip affect what appears on statements?

Buy-now-pay-later services typically show their own name rather than the retailer on your statements. Your Afterpay or Zip account will show the merchant, but your bank statement shows only “Afterpay” or “Zip Pay.” However, consider that BNPL services themselves maintain purchase records accessible through their apps.

Key Takeaways – Are Adult Purchases Visible on Bank Statements

• Australian bank statements show only merchant names and amounts, never itemised purchases.
• Most reputable adult retailers use discreet billing descriptors like neutral company names.
• PayPal, digital wallets, and prepaid cards add extra privacy layers by masking retailers completely.
• Always verify a store’s billing policy in their FAQ or by contacting customer service before purchasing.
• Adultsmart bills as “RMV Management” while Lovehoney appears as “LH Trading” on Australian statements.

Rick

Meet Rick, Adultsmart’s owner with 35+ years in the adult industry. A sex blogger, advocate for gender and sexuality equality, offering a diverse product range.

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